Thursday, December 08, 2005


A great networking idea

Are you trying to get yourself, your business or your product noticed by someone in your network? Or maybe you're trying to add something special to your network?

John Jantsch suggests today in his well-written Duct Tape Marketing blog that you simply send them an unsolicited testimonial. Let them know you like what they're doing, you like something about their product, or simply endorse their value as a professional (appeals to vanity and self-promotion work just as well here).

It's a good reminder that some of the best ideas aren't always the most complicated. Brilliance very often is found in simplicity.


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