Tuesday, May 22, 2007

 

How To Sell Pants

After much work the past few months, I'm proud to announce that my first self-published book is completed and available for purchase!

You can learn more about the book (and get yourself a copy) at this link, or by visiting www.sellingpants.com.

Titled Are You Selling Pants, Or Selling A Dream?, the book is a collection of marketing ideas and riffs that ideally give readers some inspiration and motivation to try new strategies and tactics for building brand, selling more, and delighting customers.

I can unequivocably say that the process of writing a book was more involved than I originally imagined, but also incredibly fulfilling. I highly recommend it to anyone with an idea and a little discipline (here's my original take on why you should write a book!).


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